Brick-and-mortar stores are the lifeblood of the sewing industry. Data shows that 85% of our Shop Hop participants will purchase 75% or more of their supplies from quilting stores vs. big box stores. More than 1,700 stores are scheduled to participate in Shop Hop events in 2025. That’s 60% to 90% of all stores in the states and regions hosting Shop Hops.
Three Ways to Promote Your Store
1. Shop Hop Magazine
• 4,500 to 12,000 magazines are sold at participating stores during each Shop Hop event.
• Each regional magazine highlights stores, sponsors, industry-related articles, free patterns, and tips.
• Shop Hoppers use it year-round as a resource and store directory.
2. Shop Hop Website
• More than 50,000 guests have subscribed through our websites and that number is growing every day.
• Your store is listed in our online directory that includes your store address, phone number, website, Facebook page, and links to Google Maps and Apple Maps directions.
3. Shop Hop Facebook Group
• More than 80,000 members connect with our Facebook posts on social media.
• Our event pages feature fun content, industry news, a sponsor of the week, and other promotions.
